“By our estimate, GENERATE’s process is saving us weeks of the ramp time for a new Sales person. It also compresses that initial stage of the Sales cycle and it increases overall market coverage. Another tremendous benefit is that it actually turns out to be a “pull” conversation with the prospect – we’re speaking with people who actually want to talk to us – as opposed to a “push” call. So I’m real pleased with the results.”

- Vice President, Center of Expertise